Ms. Shraddha Shukla | Faculty Fashion Design

Ms. Shraddha Shukla
Assistant Professor

AWARDS/HONORS/ACHIEVEMENTS

• 1st price winner at Spectrum Fashion Show in Period Styling, NIFT Bhopal, 2015
• 1st price winner at Spectrum Fashion Show in Indian Saga, Bhopal, 2015
• Designed Khadi Collection for Kabira, brand launched by Khadi Gramodyog, Madhya Pradesh, 2014
• Brand Representative and speaker at Amazon Launch Pad, 2020
• Keynote speaker at What’s Next for You, career awareness online seminar, 2020

Ms. Shraddha Shukla is a distinguished NIFT alumna with expertise in Fashion and Textile Design, complemented by a Master’s in Fashion Management. Her exceptional talent earned her two first prizes at NIFT’s prestigious SPECTRUM Fashion Show in the Period Style and Indian Saga categories. As a certified designer for MP Khadi Gramodyog’s brand Kabira, inaugurated by the Honourable Chief Minister of Madhya Pradesh, she has showcased her innovative approach to traditional crafts. With over five years of industry experience, Ms. Shukla has worked with renowned brands such as Adidas, Satya Paul, Snapdeal, and Rohit Kamra, building an impressive portfolio in fashion e-commerce, creative direction, social media management, content production, PR, influencer marketing, and celebrity styling.
During her tenure at Bolo Live, Ms. Shukla collaborated with over 100 influencers and YouTubers, devising impactful content strategies and working with notable celebrities like Rhea Chakraborty, Karishma Tanna, Nikki Tamboli, and Carry Minati. She has led immersive campaigns, crafted scripts for celebrity social media, and executed live streaming initiatives that significantly boosted audience engagement. Her expertise in analyzing market trends, designing data-driven dashboards, and managing creative directions for content creators has helped her consistently deliver innovative results.
In addition, Ms. Shukla has represented Herny and Smith brand on Amazon Launchpad and played a pivotal role in developing strategic content and retail plans at Henry and Smith. Her experience spans creating compelling YouTube content, authoring editorial features, and leading product development initiatives. As a passionate advocate for sustainable growth, Ms. Shukla actively consults solopreneurs, empowering them to scale their businesses effectively. Her multifaceted expertise and dedication make her a leader in the ever-evolving fashion and media industries.