International Journal of Business Transformation and Emerging Technologies (IJBTET)

About the Journal

School of Management, Graphic Era Hill University, Dehradun, India is publishing a bi-annual blind peer-reviewed, multidisciplinary journal named “International Journal of Business Transformation and Emerging Technologies (IJBTET)”. IJBTET publishes high-quality original research, review articles, case studies, and conceptual papers across a broad spectrum of disciplines encompassing business, management, and emerging technologies.

The journal welcomes scholarly contributions in areas including, but not limited to, entrepreneurship, strategic management, organizational behavior, human resource management, marketing, finance, business economics, leadership, innovation management, business ethics, corporate governance, information technology, artificial intelligence, blockchain, cybersecurity, the Internet of Things (IoT), big data analytics, digital transformation, business analytics, fintech, sustainability, and other contemporary and interdisciplinary topics that advance theory, research and professional practice.

Established in 2026, the International Journal of Business Transformation and Emerging Technologies (IJBTET) is a biannual, open-access, online, double-blind peer-reviewed multidisciplinary journal that publishes scholarly articles in the English language. The journal adheres to rigorous editorial and ethical publishing standards to ensure the quality, originality, and relevance of published research, encourages submissions from scholars and industry professionals across the globe, and aims to advance knowledge that bridges academia and industry while addressing contemporary organizational and technological challenges.

Vision

To be a globally recognized, peer-reviewed journal that advances excellence in business, management, and emerging technologies by publishing high-quality, interdisciplinary research that fosters innovation and contributes to sustainable organizational, economic, and societal development.

Mission

To publish high-quality, peer-reviewed research in business, management, and emerging technologies that advances knowledge through innovation and interdisciplinary collaboration. The journal is committed to academic excellence, ethical publishing, and fostering research that bridges theory and practice for sustainable organizational and societal impact.

Focus of the Journal

The focus of the International Journal of Business Transformation and Emerging Technologies (IJBTET) is to provide a comprehensive platform for the dissemination of research that explores the dynamic relationship between management practices and technological advancements. Its primary aims include:

1.  Innovation and Change Management: Exploring how organizations adapt to technological changes and innovate to maintain competitiveness. This includes studies on change management strategies, innovation processes, and the integration of new technologies into existing business models.
2. Digital Transformation: Investigating the impact of digital technologies on businesses and economies. This includes research on digital strategy, e-commerce, digital marketing, and the role of data analytics in decision-making.
3. Technology-Driven Business Models: Analysing new business models enabled by technological advancements, such as platform-based businesses, gig economy models, and technology-driven entrepreneurship.
4. Sustainability and Technology: Examining how technology can support sustainable business practices and environmental stewardship. This includes research on green technologies, sustainable supply chain management, and corporate social responsibility.
5. Human-Technology Interaction: Understanding the interaction between humans and technology in organizational settings. This covers topics like human-computer interaction, technology adoption, employee training and development, and the impact of automation on the workforce.
6. Global Perspectives: Emphasizing research that considers global challenges and opportunities in management and technology, including cross-cultural studies, international business strategies, and the role of technology in emerging markets.

By focusing on these areas, the IJBTET seeks to advance understanding and stimulate dialogue on how technology can be leveraged to improve management practices, and organizational outcomes. It encourages interdisciplinary research aims at providing state-of-the-art knowledge in the management and technological studies field, and becomes a platform for instructive and collaborative research.